2500 off the MSRP sounds like a good deal to me. Have you checked the invoice price on that car yet?
http://www.e90post.com/forums/showthread.php?t=78
http://www.e90post.com/forums/showthread.php?t=78
Purchase Price
- Thread starter Roshmm
- Start date
BMW must be offering some serious money to the Dealers to enable them to sell cars at $600 over invoice. That's about 1.5% over invoice and certainly not enough to keep any Dealer in business unless they sold a ton of them. $600 over invoice is Toyota territory in terms of profit, and most Toyota Dealers sell their cars like McDonalds sells hamburgers.
Actually, I owned a 2002 Toyota MR2 Spyder before my 330. The dealer absolutely refused to budge on the price... saying that they only got one or two of them in per year... and that no one else in the area had one. I ended up getting about 3K off with my junker trade-in. Not a great deal... but the car was very unique for the first 2 years I had it.
It could be harder to negotiate on an MR2 because they don't make many. But Corollas and Camrys roll off my local Toyota Dealer's lot like burgers at McDonalds. I generally pay a few hundred over invoice for those cars. Go into a Porsche Dealer and tell him you'll give him $600 over invoice on any 997, and he'll probably go into a fit of convulsive laughter. Even the BMW dealers near me don't offer much off MSRP. I like the guys at Towson BMW but they aren't noted for their great deals. I have been able to get nice discounts on Audis however.
Maybe you should just make your own price based upon your research, say $500 over invoice and tell them to make the numbers work. You can also point out the slow sales and tell him that $500 is a lot of money for a little paperwork... If they're willing to go almost 2k off without bargaining then I'd say the door is open.
My strategy is to walk in look at many cars, then get to the one I want, take up the salesmans time, take the car out for a drive, and then start playing with the numbers. I'd also walk out and come back another time, if you waste the salesmans time they're much more likely to make the sale on favorable terms to the buyer than if you just walk up and say "Hi, can I have that car on right for $500 over invoice, are you sure? Ok, bye."
My strategy is to walk in look at many cars, then get to the one I want, take up the salesmans time, take the car out for a drive, and then start playing with the numbers. I'd also walk out and come back another time, if you waste the salesmans time they're much more likely to make the sale on favorable terms to the buyer than if you just walk up and say "Hi, can I have that car on right for $500 over invoice, are you sure? Ok, bye."