BMW's new marketing slogan?
"It will grow on you more and more as each day passes."
Do the below designs have to grow on people?
http://www.rsportscars.com/foto/04/ferrari575m02_04_800.jpg
http://www.rsportscars.com/foto/04/f43005_08_1024.jpg
There are "new" designs, and then there are "good" designs,
and the two are not necessarily synonymous.
For me, Chris Bangle is not a "good" designer.
He's completely turned me off to BMW, something that has not
happened in over 20 years of admiring each new BMW design.
I recall seeing a poster at the local dealer of the new 8-series,
when they were taking pre-orders almost a year in advance.
My jaw hit the floor, the car's design was beautiful.
Now for BMW it's "It will grow on you," which is an interesting approach
for a company whose designs used to elicit a "Wow, that's a beautiful car."
"It will grow on you more and more as each day passes."
Do the below designs have to grow on people?
http://www.rsportscars.com/foto/04/ferrari575m02_04_800.jpg
http://www.rsportscars.com/foto/04/f43005_08_1024.jpg
There are "new" designs, and then there are "good" designs,
and the two are not necessarily synonymous.
For me, Chris Bangle is not a "good" designer.
He's completely turned me off to BMW, something that has not
happened in over 20 years of admiring each new BMW design.
I recall seeing a poster at the local dealer of the new 8-series,
when they were taking pre-orders almost a year in advance.
My jaw hit the floor, the car's design was beautiful.
Now for BMW it's "It will grow on you," which is an interesting approach
for a company whose designs used to elicit a "Wow, that's a beautiful car."